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Monitors are prominently placed in theatre hallways and in view of box office and concession counters. The monitor show is a DVD format running in a continuous loop and includes movie news, interviews, trailers and advertising. Visually engaging, monitors create prominent visibility of creative messaging reaching patrons as they make their ticket and concession purchases and proceed to their auditoriums. A great cost effective medium by themselves, monitors are also an excellent campaign extension to other in-theatre media, integrating lobby presence. Any creative length may be accommodated.
Click here to download the LOBBY SHOW specifications.
2008 Production Schedule : MONITORS
| Month |
Start Date |
Material Due
|
Cycle Weeks |
| Jan |
04-Jan |
07-Dec |
4 |
| Feb |
01-Feb |
11-Jan |
4 |
| Mar |
29-Feb
|
08-Feb |
4 |
| Apr |
28-Mar |
06-Mar
|
4
|
| May |
25-Apr
|
04-Apr |
5
|
| Jun |
30-May |
08-May |
4
|
| Jul |
27-Jun |
06-Jun
|
5
|
| Aug |
01-Aug |
11-Jul
|
4
|
| Sept |
29-Aug |
08-Aug |
4 |
| Oct |
26-Sep |
05-Sept |
4 |
| Nov |
24-Oct |
03-Oct |
5 |
| Dec |
28-Nov |
07-Nov
|
5 |
Jan 09
|
02-Jan |
05-Dec |
4 |
All creative is subject to pre-approval by Cineplex Entertainment.
All content must be acceptable to a general viewing audience.
In the event that creative is delivered past deadline, Cineplex Media will not guarantee a start date and advertisers will not be eligible for credits or makegoods.
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