Cineplex Digital Signage Network
Engage consumers at work and play in the most desirable locations across Canada with Cineplex Media's coast-to-coast network of digital signage, including movie theatres, sports stadiums, shopping concourses and office towers.
An ideal extension to any existing cinema, print or digital campaign, and offering maximum geo-targeting flexibility, Cineplex Digital Signage can blanket the entire country with your message or allow you to pinpoint a specific location. And when creative needs to be developed, the Cineplex digital team can work with you to re-imagine existing campaign elements—broadcast, print and/or web—to create tailored, affordable solutions.
The Cineplex Digital Signage Network offers four distinct media solutions:
Sports Stadium Network
Cinema Lobby Signage
Please download the correct specs to match the network selection(s) on your signage contract(s). If unsure which specs you need, contact your Cineplex Media account manager or email your inquiry to: Meighan.Topolnicki@cineplex.com for prompt assistance.
Please note: if you are booked to appear on all 4 Digital Signage Network options, your creative elements must ship by deadline date to two different organizations (Cineplex Media and Mijo) for processing. See notes below.
Reach a huge number of consumers precisely when they're ready to shop, as they travel to the office, head out for lunch and finish up their workday. Cineplex HD screens in entranceways, lobbies, malls and food courts provide an up-to-the-minute mix of news, weather, sports, local information and ads. Your message can be refreshed weekly, daily or even by day-part. The Cineplex Concourse Network includes Toronto, Ottawa, Calgary, Edmonton and Vancouver.
Concourse Network assets also include targeted backlit and corridor domination at the Yonge-Eglinton Centre, located at one of Toronto's most heavily trafficked intersections, home to more to more than 200 businesses and over 65 retailers, welcoming over 30,000 people per day.
To download the Digital Concourse Network production specifications, click here
Sports Stadium Network
NHL fans at home games in Ottawa, Calgary and Edmonton don't want to miss a minute of the action when they head to the concession stand or washroom. With Cineplex's HD screens strategically placed throughout Ottawa's Scotiabank Place, Calgary's Scotiabank Saddledome and Edmonton's Rexall Place, all eyes stay glued; and your ad can appear alongside live-streaming game feeds, intermission content, highlights from other games and league-wide stat updates. The Sports Stadium Network also supports all of the stadiums' live concerts and special events, again delivering moment-by-moment feeds.
To download the Digital Sports Stadium Network production specifications, click here
The stretch of Highway 401 that extends from Windsor to the Quebec border, together with Highway 400, connecting Toronto with cottage country, are among the most heavily trafficked motorways in North America. Recently, these busy thoroughfares were revitalized with beautifully refitted and refurbished ONroute Service Centres, equipped with Canadian Tire gas bars and a host of popular food and beverage partners, including Starbucks, Tim Hortons, Burger King, KFC, Pizza Pizza, A&W and New York Fries.
Onroute Centres currently welcome an estimated 25-million travellers annually, and offer the only option for advertisers to reach consumers on these routes. Each visitor spends an average of 30 minutes in the Centre, relaxing and refuelling. State-of-the-art HD digital signage, strategically placed for maximum vantage, keeps them informed and entertained at all locations.
To download the Digital ONroute Network production specifications, click here
Please Note: Creative elements are sent to Cineplex Media for Concourse and/or Sports Stadium contracts only. FTP details are outlined in our production specifications, linked above.
Standard weekly cycles start on Mondays. Off-cycle starts may be accommodated. (Note: the Scotiabank Saddledome washroom screens are changed only once per month. If an off-cycle start is required for the washroom screens, additional production fees will apply.)
Final creative files must be delivered to Cineplex Media, in a form compliant with the Cineplex Media digital signage production specifications, five (5) business days prior to start date. For digital ads to be produced by Cineplex Media, creative elements are due ten (10) business days prior to start date.
Cinema Lobby Signage
For Cinema Lobby Signage HD Screens please review our specs here
For Cinema Lobby Signage SD 4x3 Screens please review our specs here
Client’s creative elements must be sent to Mijo for all Cinema Lobby Signage contracts.
Mijo’s FTP details are outlined in our Cinema Lobby Signage production specifications, linked above.
HD Cinema Lobby show bookings (in-theatres) are fixed to Friday* start dates.
*SD (4x3) Cinema Lobby Signage bookings are updated monthly – please contact your Cineplex Media account manager if you have any questions. If an off-cycle start is required for SD (4x3) Cinema Lobby Signage, additional production fees will apply.
Please note: All creative is subject to approval by Cineplex Entertainment.
Creative appearing on Cineplex Digital Signage, in any location, must be suitable for viewers of all ages.
Please consult our Advertising Guidelines prior to preparing material for submission.
Click here to download the 2013 Digital Signage media kit
Click here to download the 2013 ONroute media kit